Brand design and strategy:
Studio Hoodless

Brand design and strategy:
Studio Hoodless

Translating sincerity into inspirational brand messaging.

Translating sincerity into inspirational brand messaging.

Architect Harry Hoodless founded his design practice to channel his expertise in sustainability and the education sector into growing and developing his own business.


Recognising a growing appetite for placemaking and culture-led projects, he commissioned us to develop his brand strategy and design his brand.


The basis of this would be writing a brand manifesto for Studio Hoodless, followed by brand identity and assets, including a company website.

The manifesto clearly articulated Harry's purpose and ambition. Clarifying these things allowed us to design a brand identity and assets consistent with Harry's fundamental reasons for founding Studio Hoodless.

A crucial part of this process is transforming the questions a business asks of itself into outward-facing messages designed to resonate with its target market.

The manifesto distilled Harry’s beliefs into concise, impactful statements, reflecting his perspectives on the pivotal roles design, education and innovation should play in building sustainable futures for all.

The Studio Hoodless website is a clear and bold statement of intent and an invitation to explore the practice’s philosophy and work.


It feels sincere, specific, purposeful and individual, like the practice’s founder.

The manifesto clearly articulated Harry's purpose and ambition. Clarifying these things allowed us to design a brand identity and assets consistent with Harry's fundamental reasons for founding Studio Hoodless.


A crucial part of this process is transforming the questions a business asks of itself into outward-facing messages designed to resonate with its target market.

The manifesto distilled Harry’s beliefs into concise, impactful statements, reflecting his perspectives on the pivotal roles design, education and innovation should play in building sustainable futures for all.

The Studio Hoodless website is a clear and bold statement of intent and an invitation to explore the practice’s philosophy and work.


It feels sincere, specific, purposeful and individual, like the practice’s founder.

The manifesto clearly articulated Harry's purpose and ambition. Clarifying these things allowed us to design a brand identity and assets consistent with Harry's fundamental reasons for founding Studio Hoodless.

A crucial part of this process is transforming the questions a business asks of itself into outward-facing messages designed to resonate with its target market.


The manifesto distilled Harry’s beliefs into concise, impactful statements, reflecting his perspectives on the pivotal roles design, education and innovation should play in building sustainable futures for all.

The Studio Hoodless website is a clear and bold statement of intent and an invitation to explore the practice’s philosophy and work.


It feels sincere, specific, purposeful and individual, like the practice’s founder.

Tell us about your project at william@patn.io

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Find us

Patn Studio


x+why


Embankment East Tower Cathedral Approach
Salford M3 7FB

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Find us

Patn Studio


x+why


Embankment East Tower Cathedral Approach
Salford M3 7FB

Subscribe to our newsletter

Find us

Patn Studio


x+why


Embankment East Tower Cathedral Approach
Salford M3 7FB